In case you missed it, GM is planning to drop CarPlay in all of its future EVs starting next year. A new survey by JD Power today only further highlights the silliness of GM’s decision, revealing that fewer people than ever value the automakers’ in-car infotainment systems. Instead expect them to prefer CarPlay.
This story is supported by Mosyle, Apple’s only unified platform. Mosyle is the only solution that fully integrates five different applications on a single Apple platform, enabling businesses and schools to easily and automatically deploy, manage and secure all their Apple devices. More than 38,000 organizations leverage Mosyle solutions to automate the deployment, management and security of millions of Apple devices every day. Apply for a FREE account today and find out how you can put your Apple fleet on autopilot at a price that’s hard to believe.
As reported by The limit, the JD Power survey found that only 56% of car owners choose to use their vehicle’s built-in system to play audio. That’s a drop from 70% in 2020, according to data from JD Power. Additionally, less than half of respondents said they prefer to use their car’s native controls for navigation, voice recognition or making calls.
Incredibly, it turns out that people prefer to use CarPlay and Android Auto rather than the systems built into their cars.
If there’s one statistic in this survey that might ease GM owners’ concerns, it’s that car owners are slightly happier when their car runs the Android Automative operating system platform than a proprietary platform. These systems score higher in the infotainment category than those without AAOS, says JD Power.
Android Automotive is Google’s primary operating system platform on which automakers can build their systems. Android Automotive is different from Android Auto, which is Google’s CarPlay-like smartphone mirroring platform. Car manufacturers are free to use Android Automotive and offer CarPlay and Android Auto more at the same time.
But there’s another caveat to this data. The Android Automotive OS platform can also be integrated with or without Google Automotive Services. Yes, this is another poorly named Google platform.
Google Automotive Services refers to all apps and services that come with your car when Google is integrated into your car. In GM’s case, the company will use Android Automotive and also offer built-in Google apps like Google Maps and Google Assistant.
GM is planning to build its platform on top of Android Automotive, but its platform won’t support CarPlay or Android Auto. Instead, users will only be able to use any native system built and designed by GM on top of Android Automotive and Google Automotive Services.
JD Power’s survey shows that customers are much happier with cars that integrate both Google Automotive Services and Android Automotive than those that only integrate Android Automotive. This could be good news for GM, which is planning exactly this approach without offering smartphone mirroring options with CarPlay and Android Auto.
AS The limit supposes, the JD Power survey says that some car owners are increasingly frustrated with the ever-growing amount of technology in their cars. For the first time in 28 years of JD Powers’ car owner survey, there is a consecutive year-over-year decline in satisfaction, with most of the wrath directed towards in-car infotainment, the report said.
9to5Mac takes
One finding from this survey is that in-car infotainment is confusing and this does not bode well for customers. Imagine explaining all this to someone: Android Auto, Android Automotive, Google Automotive Services and CarPlay. That’s probably one reason why GM dealerships and salespeople are so concerned about the move away from CarPlay.
As the JD Power survey shows, users are frustrated with the technology in their cars. Having to go through and learn what all the different platforms are when buying a new car isn’t going to help that situation.
The ideal result is for each car to offer all of this, giving users the choice between using the automakers’ platform or a smartphone mirroring platform such as Android Auto or CarPlay.
GM has taken the opposite approach by restricting users from CarPlay and Android Auto. GM’s decision will likely only make customers more frustrated. We’ll see how well this decision works out for them in the long run, but I’m not hopeful.
Follow the case:Wires,ChirpingInstagram and Mastodon
FTC: We use automatic income earning affiliate links. Moreover.
#Car #owners #frustrated #infotainment #clutter #popular #solutions
Image Source : 9to5mac.com